NOT A HOTEL
Your home in Japan.
Dreamt up by iconic creators.
Built by visionaries
and thehighest levels of craft,every detailisengineered toexcellence.
Find a home that inspires
with NOT A HOTEL.TOKYO
Based in Chiba, Japan | Directed by Nigo
MASU
Based in Gunma, Japan | Designed by Masamichi Katayama
SETOUCHI
Based in Hiroshima, Japan | Designed by Bjarke Ingels
RUSUTSU
Based in Hokkaido, Japan | Designed by 
Sales Opening Winter 2025
Designed by World-Class Creators
NOT A HOTEL partners with acclaimed creatives to create one-of-a-kind homes for every location. See what inspires their designs and their unique ways of living.
Learn more
Own a Piece of the PieFlexible Ownership
Buy only as much as you need. Choose your ownership style, from 1/12 to full ownership of a home.
1/12
Buy only as much as you need, from 30 nights per year to the full 360.
1/12
Own a Piece of the PieFlexible Ownership
Buy only as much as you need. Choose your ownership style, from 1/12 to full ownership of a home.
Multi-locational Living
Owners unlock access to a network of home bases throughout Japan.
Personal Concierge
We offer support throughout your journey, from purchase to planning, or from the moment you arrive in Japan to settling right into your home.
NOT A HOTEL inspires a new way of living
“Since 2020, we've worked as a startup to pioneer a new business model that asks the world's most exceptional creative talent to design one-of-a-kind homes amongst Japan's incredible natural beauty. ”
— Shinji Hamauzu, Founder & CEO