about us

NOT A HOTEL is not a hotel
It's a new way of living.

Most think of homes as a place to retreat and relax.

But at NOT A HOTEL, we believe that homes can serve as a portal to expand your world and to make life more exciting. More inspired. More free.

Our mission is to create one-of-a-kind vacation homes around the globe that allow owners to make new discoveries and find more enjoyment in their day-to-day.

Imagine a life with NOT A HOTEL.

OUR VISION

“NOT A HOTEL offers exceptional homes, designed by exceptional creators, in exceptional locations. Our goal is to create a new standard for inspired living not found anywhere else in the world.

– Shinji Hamauzu, CEO

Core Values

What drives our team, our ideas, and our vision.

Super Inspired

We strive to spark ideas that excite, and create new values that transcend convention.

Super Creative

Every one of us is creative. Nothing is impossible when we use creativity to solve problems.

Super Autonomous

We trust and encourage one another to be proactive, and to think and act on our own accord.

By the Numbers

Total funding

70 million USD

(10.5 billion JPY)

By investors who share our excitement for a new kind of inspired living.

Total sales values

151 million USD

(22.7 billion JPY)

The total amount of contracts sold to date, excluding tax.

Unique locations

6

Carefully curated, with more bases to come.

Number of owners

597

We have created a tech-driven system to offer tailored support to each owner.

Satisfaction rate

99.21%

We don’t believe in perfection.
We believe in constant innovation and improvement.

As of July 23, 2024
The conversion rate is 1 USD = 150 JPY

WHY JAPAN

Japan is no longer a rare destination, but a home-away-from-home for millions around the world. As recent increases in tourist numbers reveal, Japan enjoys a strong global reputation for its stunning natural landscapes, innovative architecture, high-quality craftsmanship, and luxurious customer service at the heart of every interaction.

In adding the convenience of cutting-edge technology to traditional Japanese hospitality, NOT A HOTEL offers a new kind of vacation home in Japan — and soon, for the entire world.

THE CREATIVE PROCESS

Esteemed creatives and industry pioneers, our Creators are the heart and soul of what we offer. By bringing their architectural visions to life, together we are creating a new type of livable art.

Learn more about the stories, ideas, and inspiration that drive our Creators and influence our masterpiece homes.

SUSTAINABILITY

NOT A HOTEL leverages cutting-edge technology and design to encourage sustainable and socially responsible practices throughout our business, properties, and the surrounding communities.

Learn more about our sustainability principles.

Find your dream home today